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65 Glade PlugIns PLUS air freshener and No.
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Sustainability also plays a significant role in nonfood Pacesetters, with recyclable products like No. Plant-based food and beverages represent $411 million in 2022 Pacesetter sales, more than doubling the number of Pacesetter products and dollar sales in the previous three years.Īccording to research conducted by Circana and NYU’s Stern Center for Sustainable Business, sustainability-marketed products continue to increase their share among 36 tracked CPG categories, representing more than 17% in 2022, but driving an outsize 30% of growth. 7 food and beverage Pacesetter Tattooed Chef frozen products, have a major presence in the 2022 lineup. Plant-based offerings, such as those from No. Consumers are concerned about the impact brands and products have on the environment and the world around them. 22 Dove Nourishing Secrets hair and body care products.Ĭircana’s consumer research shows that brand values, responsible production and product packaging are becoming increasingly important. 9 Febreze Unstopables Touch touch-activated fabric refresher, and No. In nonfood products, scent plays a crucial role in driving sales for many 2022 Pacesetters, including No. 12, respectively, offer a convenient way to enjoy cocktail favorites. Delivering an in-home party experience, Truly Margarita Style, Topo Chico Hard Seltzer and White Claw Surge, coming in at No. 3, generating over $140 million in sales and highlighting the appeal of recreating distinctive, restaurant-style experiences at home. Among food and beverage Pacesetters, Chick-fil-A sauces ranked No. New product innovation that provides uplifting at-home experiences helped to alleviate the strain of inflation for consumers. The Top 10 Nonfood New Product Pacesetters for 2022 are:Ĭonsumers Seek Elevated At-Home Experiences The Top 10 Food and Beverage New Product Pacesetters for 2022 are: “Manufacturers and retailers that prioritize innovation are more likely to drive sales and foster loyalty.” “Consumers have a big appetite for new products, and the 2022 Pacesetters represent companies and brands that satisfy genuine needs and desires with focused, strategic approaches,” said Joan Driggs, vice president, Content and Thought Leadership, Circana. The 2022 New Product Pacesetters achieved a staggering $6.8 billion in combined year-one sales across food, beverage and nonfood solutions, compared to $6 billion in 2021 Pacesetter sales. The report illustrates the enduring power of CPG innovation, revealing that consumer spending on new product offerings remained elevated last year despite challenges surrounding high inflation, supply chain adjustments and ingredient costs. Chicago, J(GLOBE NEWSWIRE) - Circana, formerly IRI and The NPD Group, today released its 2022 New Product Pacesetters, the 28th annual report revealing the top new product launches across food and beverage and nonfood sectors.
